Tuesday, April 18, 2017

Facebook is turning its camera effects into an open augmented reality platform

It’s a become something of a broken record, but Facebook has been on something of a Snapchat copying rampage, adding a variety of camera effects with similar augmented reality filters. But at its F8 conference today, Facebook revealed a larger plan for these cameras: creating an open augmented reality platform. Mark Zuckerberg implied it should be our biggest takeaway from the event; Facebook sees these cameras as not just fun filters, but as a future platform for communication.  As such, a beta version of the new augmented reality platform will be available later today. It’s a closed beta to start,…

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