Tuesday, April 18, 2017

Facebook’s AR Studio will make augmented reality mainstream #F8

Augmented reality is cool, but it’s undeniably a novelty technology. That’s because building AR apps and products is really bloody hard. You need a weighty design and development team, and mountains of money. But perhaps not for much longer. That’s because today, at the F8 Conference in San Jose, Facebook announced the launch of AR Studio. It’s hard to understate how exciting this is. It’s essentially a highly sophisticated, commoditized platform that developers can use in order to incorporate augmented reality into their stuff. Deb Liu, VP of Platform and Marketplace, announced the platform onstage at the McEnery Convention Center. While…

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