You have an app that could be the next big thing in the App Store. The only problem? There are over 2 million apps that are currently circulating in the App Store, which means that the likelihood of your app actually getting discovered can be pretty slim. Luckily, your app can be optimized in order to get better placement in user’s search results, meaning more views—and hopefully more downloads—for your app. To benefit from the effectiveness of App Store Optimization, start with these seven simple steps: Know Your Audience An important aspect of App Store Optimization is knowing who your…
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