Playdemic’s secret sauce to app store top 20

There’s new information on how Playdemic, a leading social games developer, grossed to top 20 in the iTunes App Store. Playdemic’s Golf Clash went viral with in four months due to the competitive nature of the game and engagement tools. One of those tools was Helpshift, a company that specializes in a new approach to customer engagement. It’s in-app support.  That means if there’s a problem, you don’t have to go to a company’s website or call a number.  Rather, you can find the help you need within the app itself. And this approach is vital to the gaming industry…

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