Tuesday, June 27, 2017

Yahoo Mail’s redesign is a fresh coat of paint on a burnt-down house


Following its acquisition by Verizon, Yahoo today rolled out the stellar rebuild of its Mail offering to 225 million active monthly users. The update brings a fresh design that pushes Yahoo into the 21st century and arguably makes it the best-looking email client on the web. It also adds a premium, ad-free offering in Yahoo Mail Pro for those willing to fork over $3.49 a month, or $34.99 for the year. But the question remains: can a new coat of paint attract new users (or win back old ones) lost under the Mayer-era? During Mayer’s reign as CEO, security took…

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