Wednesday, July 5, 2017

5 tips for brands looking to maximize their ROI from Facebook ad spend

“Just because your friends jump off a bridge, should you jump, too?” Chances are you’ve heard this cliché question before, possibly in a conversation between you and your guardian(s) as he and/or she tries to teach you the value of independent thinking. The fact of the matter is we value independent and original thought, but we don’t always adhere to these values—especially when it comes to Facebook marketing. Facebook offers so many options that brands tend to stick to the conventional techniques that show rewards, and understandably so—brands rarely have the know-how to create a company and advertise it perfectly.…

This story continues at The Next Web

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