How to piggyback successful business ideas to build a booming brand

In the entrepreneurial world, it seems that many people focus their time and resources on trying to develop a brand new idea — something that completely disrupts the marketplace, something that nobody else has ever thought of before. While these ideas can lead to some incredible results, there’s no denying that they also involve a lot of money — and a lot of risk. What if there isn’t a market for this revolutionary idea? What if you don’t have the capital to get off the launchpad? The good news is that you don’t need to try to completely reinvent things.…

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