3 failsafe strategies to master the freemium app model

Creating a free mobile app that gains serious traction these days is much harder than it was in the mid-to-late 2000’s. When the “App Boom” was in full swing (around 2008), people were downloading apps left and right and it was much easier to break into the market. Nowadays, most people are content with the current apps on their device and aren’t actively looking to download new ones. In fact, some reports even indicate that smartphone owners only use three or so apps on a regular basis. Although this may sound like a bleak outlook for many app developers, success…

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